RHB launches chatbot for personal loan applications

It's through a partnership with financial comparison website RinggitPlus.

RHB Bank Berhad (“RHB”) in collaboration with RinggitPlus recently introduced ‘ChatBot’, the first real-time messenger-style platform in Southeast Asia to facilitate personal loan applications. Consumers can now apply for their personal loan at any time of the day via ChatBot on RinggitPlus.com, and obtain the results for eligibility within a day via Short Messaging System (SMS).

ChatBot is a platform that enables consumers to apply for RHB Easy-Pinjaman Ekspres via RinggitPlus.com, a financial comparison website. This platform auto populates information provided by consumers and combined with the approval process, reduces application time.

“We aim to provide an improved personal financing application experience for our consumers by introducing ChatBot via RinggitPlus. It enables consumers to apply for their personal loan anywhere and everywhere without the hassle of completing and submitting forms at the initial stage of application. Through ChatBot, consumers can enjoy a simple, fast and seamless digital banking experience that resonate with their lifestyles,” said Nazri Othman, Acting Head of Retail Banking, RHB Banking Group.

RHB has been partnering with RinggitPlus, to enable online loan applications over the past few years. As part of the Group’s digital thrust, RHB alongside RinggitPlus has enhanced the application process through the introduction of ChatBot. RHB aims to empower customers in the mass segment to focus on what matters in their lives.

“Over the last 12 months up to August this year, we have seen an average of RM3 million personal loan disbursements per month through RinggitPlus. With ChatBot, we aim to achieve an increase of 67% or RM5 million in personal loan disbursement on a monthly basis. RHB targets to grow our personal loan disbursement by 60% to RM60 million by year end,” added Nazri.
Previously, customers applying for RHB Easy-Pinjaman Ekspres are required to submit their forms with supporting documents on RinggitPlus.com. Once contacted by the bank, customers will then need to visit a branch to further complete the application and obtain the results for eligibility. ChatBot embraces technology that enables RinggitPlus.com and RHB to offer a “Conditional Approval” feature that allows consumers to know whether they are eligible for the loan quickly and without the need to submit a full application. Once approved, consumers can visit any one of the 35 RHB Sales Centres or 23 Sales Hubs that they have pre-selected during the application with their NRIC card to complete the process and collect their personal loan.
With the convenience of ChatBot, consumers can pause their application process and continue at a later time. Support functions are also optimised for the user, where in any circumstances, should the user require assistance or speak to a customer service personnel, they can do so by informing the ChatBot.
 

Join Asian Banking & Finance community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

Exclusives

Private fund tokens may be the future of investing
Kinexys seeks to keep a token’s sensitive financial information from prying eyes.
More tax perks could drive Philippine SMEs to go ‘green’
The Southeast Asian nation’s 1.1 million small businesses can be a target for green loans. 
Asia struggles with G20 payment targets
The ultimate goal is for cross-border payments to achieve “the speed of the internet.”