Siam Commercial Bank targets top wealth manager spot in Thailand

SCB CEO expects Thai assets to exceed $1t by 2028.

Siam Commercial Bank (SCB) has launched a new wealth management proposition with the goal of becoming Thailand’s top player by end-2026.

Under “Your Success. Our Success.” SCB Wealth said that it plans to become Thailand’s number one wealth management bank by 2026 in terms of assets under advisory (AUA), customer satisfaction by net promoter score, and sustainable portfolio growth.

SCB CEO Kris Chantanotoke noted that the global and Thai wealth management markets are growing at an average of 6% annually.

“By 2028, we expect Thai assets to exceed $1 trillion. SCB sees opportunities from the growth of the market,” Chantanotoke said.

In 2024, SCB Wealth’s AUA increased by 10%, the bank said in a statement. It has introduced four digital services, including the SCB Wealth Line OA, AI Advisory Chatbot service, WEALTH4U, and MY ALERT channels.

The bank currently has over 500,000 SCB Wealth customers in three main segments: SCB PRIME, SCB FIRST, SCB Private Banking.

Follow the link s for more news on

SCBX

Siam Commercial Bank

Also Read

StanChart's cost-cutting to weigh on 2025 profits but wealth segment strong

HK’s young affluent families eye HK$18m in savings, but lack plans

Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

I want to download the media kit