Maybank introduces two new designs for Family & Friends Card

New customers may choose between the original black, as well as the new lilac and silver designs.

Maybank Singapore has refreshed the Maybank Family & Friends Card, adding two new card designs as part of its brand campaign aiming to enhance customer experience.

The physical card—touted as the first to offer card members the freedom to customise cash back categories—is also now available in lilac and silver colors. New card members may choose any from the three designs that most appeals to them, according to Maybank.

This product refresh is in line with Maybank's new brand campaign of #ForYou, to enhance its customer experience.  

Card members may customise and choose between five out of eight cashback categories, to enjoy 8% cashback with just a minimum spend of S$800 monthly: groceries, dining, transportation, data communication and online TV streaming, retail and pets, entertainment, online fashion, as well as pharmacy and wellness.

Each category has a monthly cashback cap of S$25, therefore the total possible cashback amount to be earned is S$125. This is one of the highest cash back amounts in the market, according to Maybank Singapore.

In the near future, there are plans to roll out more card designs and let card members have the freedom to donate their cashback to a charity of their choice, the bank shared in a press release.

Maybank Family & Friends Card: 8 Cashback Categories

Join Asian Banking & Finance community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

Banks should have enough buffers and find climate transition risks manageable.
The products are now available at Eccellente by HAO Market in Singapore.
Institutional clients may accelerate time-to-market financial applications.
This was thanks to a rise in loans made to the service sector during the period.
Discussions between the two banks are at the preliminary stage.
But it reported weaker quarterly performance, largely due to its $309.8m Q3 expense.
Uncertainty over Omicron's impact may drive this slowdown.
Only 2 in 10 Singapore micro-multinationals think banks offer value for money.
The Internet boom has pushed 9 out of 10 digital merchants to accept digital payments.
It’s not as urgent as other markets with credit under-penetration, says TMRW Digital Group CCO.
The move is part of the BSP’s Digital Payments Transformation Roadmap.
Internet economy in SEA has propelled digital payments further.
The market is expected to top $83.2b in four years’ time.
The 3.26% interest rate average is its highest since November 2018.