RHB Bank Berhad clinches two wins at Asian Banking & Finance Retail Banking Awards 2026

The bank enabled instant auto financing approval and integrated ESG principles into its home loan solutions.

Malaysian bank RHB Bank Berhad landed two wins at the Asian Banking & Finance Retail Banking Awards 2026 for its recent achievement of enabling instant conditional approval for Auto Financing online that has set a new standard for the local financial landscape. It was also honoured for reshaping the country’s home financing landscape by combining flexible mortgage solutions with a strong commitment to ESG principles.

As part of the instant conditional approval capability, the bank has improved its Loan Origination System to provide instant pre-screening. This allows both customers and sales teams to gauge financing eligibility immediately with minimal data entry, drastically reducing the time spent on unqualified leads.

Inspired by disruptive self-serve models seen in global tech leaders, the team has also enhanced its Auto Financing journey with several market-leading features. These include a hyper-simplified application with only 16 essential fields, automated real-time email updates throughout the financing process, a loan calculator using RHB’s live financing rates for accurate affordability estimates, and integration with car dealerships nationwide. All these features enable instant financing submissions and eligibility updates to accelerate sales and strengthen partnerships.

The new Auto Financing journey has delivered exceptional results following its launch, significantly exceeding business expectations and driving strong growth in digital auto financing sales. Customer feedback has also been highly positive, with users praising the application's clarity, ease of use, and overall design.

For this achievement, the company received the Automobile Lending Initiative of the Year - Malaysia accolade.

Meanwhile, the company has embedded ESG considerations into its financial solutions for homeowners. Central to this is the RHB My1 Full Flexi home loan, which offers a unique value proposition with no capping on prepayments or redraws, covering local and overseas properties, residential land, and commercial real estate.

The Green Residential Financing programme, launched in January 2024, also encourages the purchase of eco-friendly homes certified by the Green Building Index or GreenRe by enabling eligible clients to access financing. To further accelerate this momentum, the bank has also introduced the Green Home Financing Guarantee in December 2025 in collaboration with Cagamas SRP Berhad.

These efforts have been critical milestones in RHB’s sustainability journey under its PROGRESS27 strategy, which aims to mobilise MYR90b in sustainable financing by 2027 to support the nation’s transition to a low-carbon economy.

RHB has also relaunched the SJKP Home Financing scheme, backed by government-owned Syarikat Jaminan Kredit Perumahan. This product specifically supports first-time homebuyers without steady incomes, such as gig workers, farmers, and small entrepreneurs. The strong uptake of the programme has continued, reflecting sustained demand for accessible and inclusive financing options that expand equitable access to homeownership.

Beyond traditional lending, it has enhanced its end-to-end proposition with the Home & Renovation Loan, providing a comprehensive 120% margin of finance that allows homeowners to bundle property acquisition with interior works in a single facility.

Additionally, it has launched its Overseas Property Loan in June 2025. Partnering with reputable developers, the bank offers MYR-denominated loans for properties in the UK and Australia. This shields Malaysian investors from currency volatility whilst providing high margins of financing and flexible redraw features.

These diversified and sustainable financial solutions have enabled the bank to maintain a 10.7% market share of the residential loan sector as of year-to-date May 2026.

“By aligning innovative product features with global sustainability goals, RHB is not merely providing loans; it is acting as a trusted partner in wealth creation and community building. Whether through green financing, social equity schemes, or international investment portfolios, RHB continues to empower Malaysians to pursue their homeownership aspirations with confidence, flexibility, and long-term value,” the bank said.

RHB Bank won the Mortgage and Home Loan Product of the Year - Malaysia category in the awards programme for its remarkable products.

Asian Banking & Finance Retail Banking Awards recognises outstanding organisations that are transforming the retail banking landscape. The awards programme enables retail banks to showcase their innovative solutions, retail products, digital banking initiatives, and exceptional customer experiences that are setting new industry standards.

The Asian Banking & Finance Retail Banking Awards is presented by Asian Banking & Finance Magazine. To view the full list of winners, click here. If you want to join the 2027 awards programme and be recognised for your company's innovative solutions, products, services, and deals that impacted the banking and finance industry, please contact Julie Anne Nuñez-Difuntorum at (+65) 3158 1386 ext 242 or [email protected]