BCA remains world’s strongest banking brand: report

It was driven by strong customer satisfaction.

BCA’s brand value increased 42% to US$4.4b, retaining its position as the world’s strongest banking brand with a Brand Strength Index (BSI) score of 97.1, according to a report by Brand Finance.

The growth was driven by strong customer satisfaction and impactful marketing, with the brand upholding its prestigious AAA+ brand strength rating.

Meanwhile, BRI’s brand value was up 36% to US$7.3b, due to its extensive lending base for small and medium-sized enterprises supporting the bank’s asset growth.

Despite a slight dip in its BSI score to 84.9, the brand has retained its AAA brand strength rating.

Further, Bank Mandiri jumped 16 places in the ranking to 68th by prioritising wholesale sector lending and investing in digital transformation.

Also Read

HSBC Singapore unveils wealth centre at The Star Vista mall

HSBC China unveils wealth centre in Hangzhou

Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

I want to download the media kit