Bank Negara Indonesia anticipates a 40 percent growth in its credit card transaction value in 2012 as it intensifies cooperation with merchants and other companies.
Dodit Probojakti, BNI’s general manager for credit card business, said the bank was aiming to book a total transaction value of Rp 18.5 trillion or $2 billion for its customers’ credit cards this year.
BNI was trying to boost transactions through cooperation with popular brands such as flag carrier Garuda Indonesia, South Korean retailer Lotte Mart and English football club Chelsea.
In the first six months of the year, the value of such transactions was Rp 8.4 trillion, up 38 percent from the same period a year ago, he said.
The figure normally strengthens in the second half because of Idul Fitri, Christmas and New Year’s, which spur spending, Dodit said.
In the six months ended in June, BNI recorded 1.8 million outstanding credit cards, a 7 percent increase during the same period in 2011.
Do you know more about this story? Contact us anonymously through this link.