Krungsri bags two wins at Asian Banking & Finance Wholesale Banking Awards 2025

The financial institution earned recognition for its unified digital platform and digital collateral release feature.

Krungsri (Bank of Ayudhya PCL) emerged as the recipient of Thailand Domestic Digital Transformation Bank of the Year and Thailand Domestic Technology & Operations Bank of the Year honours at the Asian Banking & Finance Wholesale Banking Awards 2025. 

Krungsri The Living Room

Krungsri officially launched Krungsri The Living Room, a next-generation digital platform that transforms how SME and corporate clients manage their banking and business needs. 

The Living Room was developed by the Krungsri Commercial Digital Solution Division to serve as a one-stop digital hub. This offers seamless access to both banking and beyond-banking services from across the Krungsri Group and its partners.

Built with a user-first mindset, Krungsri The Living Room enables users to perform key banking transactions, access real-time market data, and explore business solutions with just a few clicks. It simplifies financial management through a personalised dashboard designed to match their unique needs.

The creation of The Living Room stems from in-depth research into the pain points of Thai SMEs and corporates. It particularly addresses the complexity and inefficiency of navigating multiple systems for everyday banking.

The platform was built around four core pillars, namely end-to-end financial services which covers acquisition, sales, and customer support across the entire business lifecycle; deep customer engagement which encourages long-term relationships; embedded financial relationships in which Krungsri products are integrated with curated business solutions beyond banking; and the data-driven feature to personalise the user experience and improve decision-making.

Amongst the key features launched in 2024 are the single sign-on with only one password to access Krungsri Biz Online and e-FX Confirmation; smart dashboards that include personalised interfaces; and quick access.

Beyond banking, the platform also includes daily market updates such as stock prices, oil and gold rates, and FX data; business insights for SMES and corporates from Krungsri Research; as well as partner solutions.

More than being just a platform, Krungsri The Living Room is a new way forward. 

Digital collateral release on KSB

Krungsri’s new Digital Collateral Release feature on its Krungsri Digital Supply Chain and Banking (KSB) platform simplifies and digitises the collateral release process for real estate developers. 

KSB is Krungsri’s end-to-end digital platform for procurement, document management, and supply chain finance. With this innovation, the platform is now equipped to handle more complex banking use cases, starting with real estate, one of the key sectors contributing to Krungsri’s SME loan portfolio.

In traditional property development financing, land title deeds are used as collateral and must be released one by one as units (e.g., houses) are sold. This process is often time-consuming and requires extensive coordination between relationship managers, clients, and back-office teams.

Digital Collateral Release resolves this pain point by allowing developers to manage and track collateral release requests digitally through the KSB platform. This approach also reduces paperwork and improves transparency.

Aligned with Krungsri’s “Technology for People” vision, this solution was developed with a strong focus on customer experience and operational efficiency. It was formulated after a deep analysis across Krungsri’s real estate portfolio and an understanding of the day-to-day pain points faced by clients and relationship managers alike.

As real estate development stood out as a sector where digitalisation could drive large-scale impact, Krungsri delivered a solution that benefits the entire ecosystem.

This further reflects the company’s commitment to leveraging finance and technology to improve productivity for Thai SMEs and corporates. 

The Asian Banking & Finance Wholesale Banking Awards is a platform that recognises wholesale banks for their innovative solutions, products, services, and deals that have proven to be game-changers in the industry.

The awards programme showcases key players from categories including cast management, trade finance, and project finance.

The ABF Wholesale Banking Awards is presented by Asian Banking & Finance Magazine. To view the full list of winners, click here. If you want to join the 2026 awards programme and be recognised for your company's innovative solutions, products, services, and deals that impacted the banking and finance industry, please contact Julie Anne Nuñez-Difuntorum at [email protected].

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