CARDS & PAYMENTS | Cesar Tordesillas, India

India's HDFC Bank launches 10,000th ATM

HDFC Bank launched its 10,000th ATM in India near Ajmer Sharif Dargah, a sacred shrine revered by people of all faith.

To celebrate the milestone, HDFC Bank invited the 10,000th customer of its Ajmer branch to inauguratethe ATM.

HDFC Bank is now the third Indian Bank and the second private sector Bank to have a network of 10,000 ATMs across India.

In the near future, HDFC Bank will continue to look at expanding its ATM network further into deeper geographies.

On the achievement of an important milestone, Mr. Rahul Bhagat, Country Head, Retail Liabilities, Marketing & Direct Banking Channels, HDFC Bank, said, "Over the years, HDFC Bank has built its electronic channels to offer choice and convenience to its customers across geographies with 70% of our ATMs being outside the four metros.

The testimony lies in the fact that 82% of our total transactions happen on our electronic channels and 83% of our active customers use the ATM atleast once in a month."

For more.

Do you know more about this story? Contact us anonymously through this link.

Click here to learn about advertising, content sponsorship, events & rountables, custom media solutions, whitepaper writing, sales leads or eDM opportunities with us.

To get a media kit and information on advertising or sponsoring click here.