Bangkok Bank, The Mall Group launch campaign to expand co-branded card customer base

They also plan to develop new products aimed for foreign tourists, especially those from China.

Bangkok Bank and The Mall Group are expanding the offers of their co-branded Visa card in its second-year anniversary with the aim of expanding its customer base.

The Thailand-based bank has launched a campaign offering M Cash Coupons worth up to THB6,000 with the goal of boosting in-mall shopping, according to a statement.

Users can also redeem points for discounts up to 50% off during the duration of the campaign, running until 29 May 2025.

The campaign also offers up to THB20,000 worth of cash coupons when meeting purchase criteria at EM District (Emporium, EMQuartier and EmSphere).

Customers can also enjoy 0% interest if they pay in installments for 10 months. From May 1 - 4, 2025, when spending THB5,000 baht and redeeming 5,000 M Points, they will receive up to THB6,000 baht in cash coupons.

Additionally, they will receive a THB500 cash coupon with spending of THB1,000 baht at participating restaurants.

The companies further outlined plans to develop new co-branded card products such as a prepaid co-brand card for foreign tourists, particularly those in China.